LiveIntent’s Everything Email Podcast: The 6 Stages of the Subscriber Lifecycle and More

Everything Email Podcast: The 6 Stages of the Subscriber Lifecycle & Email ViralityIn this episode of the Everything Email Podcast, I join the show’s hosts, Ali Swerdlow and Kerel Cooper, to discuss:

  • The 6 stages of the subscriber lifecycle: acquisition, onboarding, engagement, super-engagement, re-engagement, and transition
  • How email attention spans have increased over the past 6 years
  • Email virality, including what drives it, what subscriber lifecycle is most conducive to creating it, and how it differs from social virality

For the full discussion…

>> Listen to the podcast on the LiveIntent blog

And for a deeper dive, check out:

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