The Last Word on December 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports The Future of Email Marketing & Marketing Automation | 2021 edition (EmailMonday) Why Successful Marketers Always Invest in Email Marketing (Email on Acid) What’s the optimal width for your email design? (Taxi…

The Last Word on November 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports What Consumers Want from Email (eMarketer) 30 Email Marketing Influencers to Follow in 2020 (Sendinblue) Email Marketing Trends 2021 – 5 Trends to Watch (Smart Insights) There’s Still Lackluster Enthusiasm for Shopping…

The Last Word on October 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports The Future of the Mall (ClickZ) Building for a more productive inbox with AMP (Google Developers Blog) What I learned by ignoring 24 SaaS Email onboarding campaigns (Ezra Sandzer-Bell) Online Merchants Gain…

The Last Word on September 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Developer preview of AMP for email in Outlook.com – no longer supported (Microsoft) Email Comes in Third in Driving Online Purchases, Study Finds (MediaPost) Your Face Here: Creating illustration guidelines for a…

The Last Word on August 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Email Superstar: Channel Seen As A Top Engagement Tool, Post COVID-19 (MediaPost) Email Marketing Performance Has Skyrocketed. How Should Strategies Evolve in a Pandemic? (AdWeek) Most Consumers Will Not Shop In Stores…

The Last Word on July 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Learning from Failure: Stories and Lessons from Members of Only Influencers (Only Influencers) Email engagement ‘highest in five-year period’ (Digital Intelligence) Insightful & entertaining tweets Hey Brand, if you’re not giving me…

The Last Word on June 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Marketing in the New Normal (Mathew Sweezey) Social Distancing Is Changing the Way We Write. That’s a Problem. (MarketingProfs) Proven Strategies and Missed Opportunities: SurveyMonkey and SparkPost Unveil Retail Consumer Survey Insights…

The Last Word on May 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports The Old Reliable: Salesforce Study Shows Email Still Ranks High In Marketing Use (MediaPost) How to create a BIMI-compatible logo using SVG images (ValiMail) Insightful & entertaining tweets Opting-in is something someone…

The Last Word on April 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports How Retailers Can Reach Consumers Who Aren’t Spending (Harvard Business Review) 2020 Small Business Email Marketing Statistics (AWeber) How Coronavirus Brings Out the Heart in Digital Marketing (Relative Insights) Leaked screenshots show…

The Last Word on March 2020

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports What We See With Email Rates During COVID-19 (MessageGears) Benchmark Assessment: COVID-19 Email Activity and Engagement (SparkPost) 6 Takeaways from the UNSPAM 2020 Conference (Litmus) Self-Serving Subscribers: Most Opt Out After Getting…

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