Email Marketing RulesEmail Innovations for the Next 5 Years: Consumers vs. Experts
To uncover how email is likely to evolve in the years ahead, Mailjet surveyed consumers about a range of email-related topics and spoke to several email marketing experts, including myself.
The resulting ebook is full of interesting insights, such as:
- Email is the channel that consumers most expect to still be using in 10 years
- Consumers are most excited about email interactivity and receiving real-time, location based emails
- Grocery and tech brands are doing the best job at engaging customers via email
For all the details on email innovations headed…
>> Download the free ebook from Mailjet
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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