Email Marketing RulesHappy Holidays!
On behalf of my family and the entire ExactTarget and Salesforce.com family, I wish you and yours a very merry Christmas and hope that this holiday season has brought you many happy returns!
Chad
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research at Oracle Marketing Consulting
Author of Email Marketing Rules
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