The Last Word on November 2025

The Last Word

A roundup of digital marketing and email marketing articles, posts, and social buzz you might have missed last month…

Must-read articles, posts & reports

AI Agent Survey (PwC)

Meta reportedly projected 10% of 2024 sales came from scam, fraud ads (CNBC)

Google AI Overviews Drive 61% Drop in Organic CTR, 68% in Paid (Search Engine Land)

Naive Design: The ‘Messiest’ 2026 Design Trend (Kittl)

7 Reasons Every Company Needs an AI Use Policy (VKTR)

Telemarketing Isn’t Dead—But Your Old Playbook Is (CMSWire)

Insightful & entertaining social posts


Noteworthy subject lines

J.Crew, 11/24 – The holidays look good on you
Chubbies, 11/7 – You’re not blending in tonight…
Clinique Online, 11/3 – ✨ Your holiday glow-up is on us ✨
Williams Sonoma, 11/17 – Add the finishing touch to your holiday table: use code FREESHIP
Wayfair, 11/17 – THE GIFT SHOP IS OPEN 🎁
Patagonia, 11/22 – Explore our 2025 Gift Guide
lululemon, 11/16 – Early Access to Black Friday starts tomorrow
Priceline, 11/20 – Go! Cyber Week is live NOW
Banana Republic Black Friday Event, 11/24 – Black Friday starts now
West Elm Black Friday, 11/24 – IT’S ON 👀 BLACK FRIDAY STARTS NOW
Macy’s Black Friday, 11/24 – 🚨 Our BEST Black Friday deals are HERE 🚨
kate spade, 11/24 – These might be our best Black Friday deals yet
Bass Pro Shops, 11/24 – Black Friday Week Starts NOW!
REI, 11/24 – Last day—shop our Holiday Sale!
American Eagle, 11/28 – THIS IS IT, Friend! 40-50% off… Black Friday ends today 😲
West Elm Black Friday, 11/28 – Our biggest sale of the year. Up to 70% off.
Pacsun, 11/28 – Top 5️⃣ gifts they actually want (+ 50% off)
Michaels SALE, 11/30 – ⏰ ENDS TODAY: Doorbusters and new markdowns! Plus, more trees than EVER at 70% off!
IKEA Family, 11/18 – Deck the halls and save 🤑 on holiday must-haves
Clinique Online, 11/17 – 7 full-size favorites 🎁 One BIG Gift.
Olive Garden, 11/20 – The *gratest* gift for cheese lovers
Crate & Barrel, 11/4 – It’s officially cookie season!
GameStop, 11/8 – The GameStop Pro Credit Card: Your next shopping spree’s BFF!
Fanatics.com, 11/7 – It’s National Jersey Day — Wear Your Pride

New posts on EmailMarketingRules.com

The Seventh Age of Email Deliverability

4 Trends Affecting Digital Marketing This Holiday Season

AI & the Future of Email Marketing

The Last Word on October 2025

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