Sending Remarkable Email: A SendGrid Interview with Chad White

Read the SendGrid interviewThe great folks at SendGrid have been longtime supporters of my books, so I was extra thrilled to sit down and chat with SendGrid CMO Scott Heimes about the 3rd Edition of “Email Marketing Rules.” During our chat, we discussed:

  • Our mutual background in journalism
  • What inspired me to write the 1st Edition of “Email Marketing Rules”
  • What has changed from the 1st to the 3rd Edition
  • How marketers can fulfill the Hierarchy of Subscriber Needs
  • How brands can create remarkable email experiences

For all of the details,…

>> Read the interview on the SendGrid blog

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