Rightsizing Your Use of Digital Marketing Agencies
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Digital marketing programs are dynamic, with needs, goals, and circumstances that change from year to year—even quarter to quarter. Regardless of what is changing, working with a digital marketing agency can be the solution. That’s because most agencies offer a variety of kinds of engagements that range from short-term to long-term, as well as limited to extensive.
Here at Oracle Marketing Consulting, we have clients across all of those spectrums. We see them as falling into four kinds of engagements:
- Project-based engagements that are short-term and limited in scope
- Seasonal engagements that are short-term and extensive in scope
- Role-based engagements that are long-term and limited in scope
- Full service engagements that are long-term and extensive in scope
Let’s talk about each of those in more detail…
>> Read the entire post on Oracle’s Modern Marketing Blog