Email Marketing RulesTimTalk Webcast: What Keeps Me Awake at Night about Generative AI
Generative AI has more upside than downside, but that doesn’t make the potential harms any less real. I join TimTalk host Tim Hughes to discuss some of the worries I wrote about in one of my MarketingProfs columns.
Specifically, we talk about my worries that…
- GenAI will ultimately cost many people their jobs
- Companies won’t stop at outsourcing the ‘burnout’ or low-value work
- Companies won’t reinvest the time saved by GenAI
- Companies will create digital doppelgängers of employees or influencers
- Art and craft will be reduced to ideas
- Brands won’t be transparent about their GenAI use
- Content creators will become content editors
- GenAI will cause reciprocity to break down
For the full discussion…
>> Watch the webcast on YouTube
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
Features
