First Quarter 2023 Holiday Marketing Quarterly

The holiday season doesn’t have an off-season. Having a successful holiday season means executing a successful four-quarter strategy. Oracle Marketing Consulting’s Holiday Marketing Quarterly gives you a quarter-by-quarter plan for how to achieve more during the critical holiday season with your digital marketing efforts.

The first quarter is focused on seizing opportunities, mitigating risks, learning from the just-passed holiday season, and starting to make the larger structural and programmatic changes necessary to succeed in the new year and during the next holiday season. In this Holiday Marketing Quarterly, we’ll cover:

1. Holiday Post-Mortems
2. Seasonal Buyer Reactivations
3. Email Deliverability Recoveries
4. Automated Email Optimization & Growth
5. Creative Refreshes
6. Upgrades & Expansions of Your Tech Stack

For the full checklist…

>> Get the Holiday Marketing Quarterly for free via a no-form download