Webinar Recording + Q&A: Adapting to Consumers’ New Spam Definition

Adapting to Consumers' New Definition of Spam webinarMarketers must shift their email strategies to match consumers’ shifting spam definition. Litmus worked with Fluent to survey 1,300+ American adults to determine what causes them to report emails as spam and to unsubscribe.

Jordan Cohen, Chief Marketing Officer at Fluent, and I teamed up to discuss these findings and what they mean for email marketers going forward. To watch the recording, download the slides, and read the Q&A from the webinar…

>> Get the full recap on the Litmus blog

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