Webinar: Email Marketing Kickoff for 2018 on Jan. 29
As we kick off the New Year, now is the ideal time for marketing teams to consider their email marketing planning for 2018. In an industry that’s constantly shifting as it adapts to consumer, business, and technological changes, setting the priorities for the months to come can be hard! We’ll help you set the direction with our three-point plan:
- Doing a program assessment to truly understand your audience, and to capture what worked in 2017—and what didn’t
- Identify, prioritize, and address key challenges your team is facing, both internally and externally
- Identify and seize opportunities to leverage the industry trends that can truly move the needle for your program
During this webinar, Bettina Specht and I will discuss each of those points. Along the way, they’ll share research and advice that will help you set priorities and distribute resources the right way, so your team is set up for email success in 2018.
Email Marketing Kickoff: Start Your Program Off Right in 2018
Jan. 29, 2018
9am PT / noon ET / 5pm GMT
Chad White, Research Director, Litmus
Bettina Specht, Content Marketing Manager, Litmus
Can’t make it on Jan. 29? Don’t worry. Register and you’ll receive the recording of the webinar.