Email Marketing RulesJoin My Webinar on Email Marketing Best Practices on May 28
The Good, the Bad and the Best: Practices for a Post-Wild West Email Marketing World
Adopting email marketing best practices isn’t about ticking boxes. It’s about execution. Join me on Tuesday, May 28, 2013 at 2:00 p.m. (EDT), as I discuss a variety of best practices and share real-world examples of brands with good, bad and the best executions. Topics to be covered will include signup forms, welcome emails, mobile-friendly emails, preheaders, personalization, unsubscribe pages, and more.
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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