Webinar: Trends and Insights for Interactive Email and AMP for Email

Trends and Insights for Interactive Email and AMP for Email

This year you can expect to see more interactive and personalized emails in your inbox. Marketers are opting to use interactive emails with bite-sized information to entice users to “shop now” or “learn more”—all directly in the inbox without having to visit an app or website. Is this design evolution optimal or…

The Last Word on October 2018

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Microsoft introduces new “verified” icons for businesses (250ok) Why BIMI is Important for Email Deliverability (Inbox Pros) Salesforce acquires Rebel, maker of ‘interactive’ email services, to expand its Marketing Cloud (TechCrunch) The…

Report: 2018 State of Email Analytics

2018 State of Email Analytics

Brands use analytics to listen to what their subscribers and inbox providers are telling them. Without analytics, brands are deaf to both their cheers of happiness and their shouts of frustration. Based on our State of Email Survey of 3,000 marketers, our first-ever State of Email Analytics report takes a detailed look…

Help Fight Prostate Cancer: Support the Movember Foundation

Support the Movember Foundation

I had a prostate cancer scare earlier this year. Thankfully, I’m okay and am now getting regular checkups. However, my father had prostate cancer, so it’s likely that I’ll follow in his footsteps. But my father also survived his battle with cancer, so I’m hoping to follow in his footsteps in that…

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