Webinar Recording + Q&A: The Root Cause of Poor Email Deliverability

Being blocked and blacklisted should be far less common than they are today, when 34% of marketers have been blocked and nearly 15% have been blacklisted in the past 12 months, according to Litmus’ 2017 State of Email Deliverability report. After examining the subscriber acquisition, permission, inactivity management, and other practices of…

The Last Word on September 2017

A roundup of email marketing articles, posts, and tweets you might have missed last month… Must-read articles, posts & reports Improving Gmail Delivery (Word to the Wise) 7 Really Good Unsubscribe Pages + Preference Centers (Really Good Emails) What’s the Most Annoying Thing About Email Marketing? (eMarketer) Getting GDPR consent & opt-in…

Email Design Podcast #78: The 2017 State of Email Deliverability

In this episode of The Email Design Podcast, I talk with host Kevin Mandeville about the findings of our 2017 State of Email Deliverability ebook, which is the latest in our State of Email Survey research series. The report addresses the email marketing behaviors that improve and harm deliverability. During this 48-minute…

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