Email Marketing RulesThe Last Word on September 2013
A roundup of articles, posts, tweets and emails you might have missed last month… Must-read articles, posts & whitepapers The Email Subscriber Experience 2008 – 2013 (Return Path) The Dangerous Tension Between CMOs and CIOs (Harvard Business Review) 10 More Habits Of Highly Ineffective Email Marketers (MediaPost) The How-To Guide to Responsive…
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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